Bakingo Started by 3 College Friends Turns into 75 Crore Business.

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Bakingo was founded with Rs 2 lakh capital on February 10, 2010.

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Six years prior to the launch of Bakingo, three college friends - Himanshu Chawla and Shrey Sehgal - teamed up from New Delhi's Netaji Subhash University for their entrepreneurial endeavors.

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After working in corporate settings for a while, the trio started Flower Aura in 2010, an online flower, cake, and personalized gifting company.

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"Flower Aura was born in Gurugram from a basement," Suman said to The Weekend Leader as he spoke about its journey.

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In February 2010, the venture was launched with Rs 2. lakh capital, one year before Suman joined.

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"Initially, we only had one employee who was a customer service representative, and also managed operations delivery," he said, before going on about the breakthrough day.

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Valentine's Day 2010 - The order count grew exponentially and co-founders Shrey and Himanshu had to step in to handle the deliveries.

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Shrey said, "That day Himanshu hand delivered at least 50% of the orders across Delhi NCR." The venture experienced rapid growth and the founders believed it was the right moment for

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Bakingo was established in 2016 by Himanshu Chawla and Shrey Sehgal. This venture is about filling the gap in a business that could offer fresh cakes at different locations throughout the country.

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Himanshu stated that the traditional Indian bakery business was more localized. It is almost like a boutique. However, it fails to scale up with multiple outlets.

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The company offers more variety of cakes, not only in major cities such as Hyderabad, Bengaluru, and Delhi NCR, but also in tier 2 cities such as Merrut Panipat Rohtak, Karnal, and others.

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[{"selector":"#anim-fdbfe86f-b7fd-46a9-85da-91c784017e8c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(17.541503709293103%, 0, 0) translate(25%, 0%) scale(1.5)","translate3d(0%, 0, 0) translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.14,.34,.47,.9)","fill":"forwards"}] Bakingo sells close to 30% of its products through its website. The remaining 70% of Bakingo's sales are made on other food portals like Zomato and Swiggy. Bakingo sells close to 30% of its products through its website. The remaining 70% of Bakingo's sales are made on other food portals like Zomato and Swiggy.

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Stories

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