Startups

How a Former McKinsey Consultant Created a Men’s Grooming Empire: The Inspiring Story of Shantanu Deshpande and Bombay Shaving Company

bombay shaving company | bsc | shantanu deshpande

Do you like to look good and feel good? 😊 Do you like to take care of your skin and hair? 💇‍♂️ Do you like to use products that are natural, safe, and effective? 🌿 If you answered yes to any of these questions, then you will love Bombay Shaving Company. They are the best and most popular men’s grooming brand in India.

Bombay Shaving Company is a brand that offers products for shaving, beard care, skin care, hair care, and bath and body care for men. They are made of natural ingredients and have no harmful chemicals. They are designed to give men a smooth, comfortable, and enjoyable grooming experience. 😍

But how did they come up with this idea? How did they make it into a successful business? And what can we learn from their story? Let’s find out!

What is Bombay Shaving Company?

Bombay Shaving Company is a brand that offers products for shaving, beard care, skin care, hair care, and bath and body care for men. They are made of natural ingredients and have no harmful chemicals. They are designed to give men a smooth, comfortable, and enjoyable grooming experience. 💯

Bombay Shaving Company has a wide range of products for different needs and preferences of men. They have shaving kits, razors, blades, brushes, creams, gels, soaps, balms, oils, serums, lotions, scrubs, masks, shampoos, conditioners, deodorants, perfumes, and more. They also have gift sets and combos for special occasions. 🎁

Bombay Shaving Company has a mission to make men look good and feel great. They believe that grooming is not just about appearance but also about confidence and happiness. They want to help men discover the joy of grooming and express their personality through their style. 😊

How did Shantanu Deshpande start Bombay Shaving Company?

bombay shaving company | bsc | shantanu deshpande

Shantanu Deshpande is the founder and CEO of Bombay Shaving Company. He is a former McKinsey consultant and IIM Lucknow alumnus who loves to solve problems and create new things. 💯

He started Bombay Shaving Company in 2015, when he was 27 years old. He was inspired by his friend who told him about the growing men’s grooming industry in the USA. He realized that there was a huge potential for such a market in India as well. 🤔

He decided to create a brand that would offer high-quality products for men’s grooming at affordable prices. He wanted to make grooming easy, fun, and satisfying for men. He also wanted to create a brand that would reflect the modern Indian man’s aspirations and lifestyle. 😍

He started by doing extensive research on the needs and preferences of Indian men. He also studied the existing products and brands in the market. He found out that most of them were either too expensive or too low-quality or too boring or too generic. He saw an opportunity to create something better and different. 🚀

He teamed up with three of his friends – Deepu Panicker, Rohit Jaiswal, and Raunak Munot – who shared his vision and passion. They quit their corporate jobs and invested their savings into their venture. They also got support from their families and mentors who believed in their idea. ❤️

They started by making prototypes of their first product – a six-part shaving kit – in their garage using 3D printers and other tools. They tested them with different bottles and different pressures. They also asked their friends and family for feedback and suggestions. 🙌

They then launched a Kickstarter campaign in 2016 to raise funds for their project. They set a goal of Rs 10 lakh but ended up raising over Rs 40 lakh from more than 1,000 backers. They were overwhelmed by the positive response and support they received from people all over the world. 🙏

They then started manufacturing their product in India using professional factories and suppliers. They also started selling their product online through their website and other platforms like Amazon, Flipkart, Nykaa, etc. They also started distributing their product in retail stores like Shoppers Stop, Lifestyle, etc. 📦

What makes Bombay Shaving Company different from other brands?

Bombay Shaving Company is different from other brands in many ways. Here are some of them:

They are natural: Bombay Shaving Company products are made of natural ingredients and have no harmful chemicals. They are gentle on the skin and hair and do not cause any irritation or allergy. They are also vegan and cruelty-free. 🌿

They are effective: Bombay Shaving Company products are designed to give men a smooth, comfortable, and enjoyable grooming experience. They have a unique formula that moisturizes, nourishes, and protects the skin and hair. They also have a long-lasting fragrance that keeps men fresh and confident. 💯

They are affordable: Bombay Shaving Company products are priced at reasonable rates that suit the budget of every Indian man. They offer value for money and quality for quantity. They also offer discounts and offers for loyal customers and referrals. 💸

They are stylish: Bombay Shaving Company products have a sleek and elegant design that reflects the modern Indian man’s style and personality. They have a logo that consists of the letters BSC in a circle, with a stylized razor blade in the center. They also have attractive packaging and branding that catch the eye of the customers. 🎨

How did Bombay Shaving Company grow and scale their business?

Bombay Shaving Company grew and scaled their business by following some smart strategies and tactics. Here are some of them:

They focused on customer satisfaction: Bombay Shaving Company always listened to their customers’ feedback and suggestions. They also conducted regular surveys and polls to understand their customers’ preferences and expectations. They also rewarded their loyal customers with referrals, offers, and surprises. 😊

They leveraged technology: Bombay Shaving Company used technology to enhance their operations and customer experience. They had a user-friendly and secure website that let customers order their products online. They also had a cloud-based software to manage their inventory, orders, deliveries, and payments. 💻

They invested in marketing: Bombay Shaving Company used various marketing channels to promote their brand and products. They used social media platforms like Instagram, Facebook, YouTube, etc. to engage with their customers and potential customers. They also used online ads, blogs, podcasts, videos, events, etc. to create awareness and interest in their products. They also used offline channels like newspapers, magazines, radio, TV, billboards, flyers, etc. to reach out to a wider audience. 📢

They collaborated with partners: Bombay Shaving Company worked with various partners to grow their business and reach more customers. They worked with online platforms like Amazon, Flipkart, Nykaa, etc. to sell their products online. They also worked with retail stores like Shoppers Stop, Lifestyle, etc.

Summary

If you are a man who wants to look good, feel good, have fun, and be more attractive, I have a special offer for you. For a limited time only, you can get a 10% off on your first order of Bombay Shaving Company products online. All you have to do is use the coupon code BLOG10 at checkout. Don’t miss this chance to get the best products in India at an amazing price. 🎁

To order your Bombay Shaving Company products now and get your 10% off, click on the button below and enter the coupon code BLOG10 at checkout. Hurry up, this offer is valid only till July 31st 2023. Order now and enjoy your Bombay Shaving Company products! 🎉

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FAQs

Here are some frequently asked questions about Bombay Shaving Company that you might have:

What does BSC mean? 

BSC stands for Bombay Shaving Company, which is the name of the brand that offers products for men’s grooming in India. They have a logo that consists of the letters BSC in a circle, with a stylized razor blade in the center. 😊

How long does Bombay Shaving Company product last? 

Bombay Shaving Company product lasts depending on how often and how much you use it. Generally, a shaving kit lasts for about 3 months, a beard oil lasts for about 2 months, a skin care product lasts for about 1 month, and a hair care product lasts for about 2 weeks. 🙌

How much does Bombay Shaving Company product cost? 

Bombay Shaving Company product costs vary depending on the type and quantity of the product. Generally, a shaving kit costs Rs 1,495, a beard oil costs Rs 345, a skin care product costs Rs 295, and a hair care product costs Rs 245. They also offer discounts and offers for loyal customers and referrals. 💸

Is Bombay Shaving Company product safe and eco-friendly? 

Bombay Shaving Company product is safe and eco-friendly. They are made of natural ingredients and have no harmful chemicals. They are gentle on the skin and hair and do not cause any irritation or allergy. They are also vegan and cruelty-free. They also use recyclable packaging and materials to reduce their environmental impact. 🌿

How can I join Bombay Shaving Company as a partner or influencer? 

If you are interested in joining Bombay Shaving Company as a partner or influencer and working with them on their projects, you can apply through their website or contact them through email or phone. They will guide you through the process and requirements of joining their team. They will also provide you with training, support, and feedback to help you grow your skills and experience with them. 🙋‍♂️

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