Mainstreet Marketplace is a platform that sells sneakers, streetwear, apparel, and accessories from various brands. Learn how it became India’s sneakers paradise with its valuation, growth story, funding, investors, product range, and influencers. Click here to read more about Mainstreet Marketplace.
What is Mainstreet Marketplace?
Mainstreet Marketplace is a platform that sells sneakers, streetwear, apparel, and accessories from various brands. It is a platform that caters to the needs and preferences of sneakerheads, fashion enthusiasts, and collectors.
Sneakerheads are people who love sneakers and collect them as a hobby or passion. They like to buy different types of sneakers from different brands and wear them with different outfits. They also like to know about the history and culture behind each sneaker.
Fashion enthusiasts are people who love fashion and style. They like to buy different types of clothes and accessories from different brands and wear them with different looks. They also like to know about the trends and influences behind each fashion item.
Collectors are people who love to collect rare and exclusive items. They like to buy different types of products from different brands that are limited edition or hard to find. They also like to know about the value and significance behind each product.
Mainstreet Marketplace is not just any platform that sells products. It is a platform that offers premium and authentic products that are sourced from trusted sellers and verified for quality and condition. It is also a platform that offers competitive prices and discounts on its products.
How did Mainstreet Marketplace start?
Mainstreet Marketplace started as an idea in the mind of Vedant Lamba who was passionate about sneakers and streetwear. Here is how he turned his idea into reality:
The idea
Vedant Lamba had always been interested in sneakers and streetwear. He had also been influenced by the hip-hop culture and its fashion trends. He wanted to create his own platform that would sell sneakers, streetwear, apparel, and accessories from various brands.
He decided to name his platform Mainstreet Marketplace, which was inspired by his YouTube channel called Mainstreet TV where he used to review sneakers and streetwear. He wanted his platform to be about showcasing the best products from the best brands in the market.
The launch
He launched his platform in 2017 with an initial investment of Rs 5 lakh. He started with selling sneakers from brands like Nike, Adidas, Yeezy, etc. He created his own website www.marketplace.mainstreet.co.in and started selling his products online.
He also started marketing his platform through social media platforms such as Instagram, YouTube, etc. He created engaging content and campaigns that showcased his products and their benefits. He also collaborated with influencers and celebrities who wore his products and promoted his platform.
The growth
He soon started getting positive feedback and reviews from his customers. He also started getting orders from different parts of the country. He realized that he had tapped into a niche market that had huge potential.
He decided to expand his product range and offer more products for men and women. He also decided to expand his distribution channels and sell his products through offline stores such as Myntra, Flipkart, Amazon, etc.
He also decided to raise funds from external investors to scale up his operations and reach more customers. He also decided to partner with more influencers and celebrities who liked his products or were interested in sneakers and streetwear.
He achieved exponential growth in terms of revenue, customer base, product range, distribution network, etc. He became one of the coolest platforms for sneakers and streetwear in India.
What are the products of Mainstreet Marketplace?
Mainstreet Marketplace offers a range of products for men and women’s sneakers, streetwear, apparel, and accessories. Here are some of the main categories and products of Mainstreet Marketplace:
Sneakers
Mainstreet Marketplace has a variety of sneakers for men and women, such as:
- Nike: This is a brand that makes sneakers for sports and lifestyle. It has different models, such as Air Jordan, Air Force 1, Air Max, Dunk, etc. It also has different collaborations, such as with Off-White, Travis Scott, Sacai, etc.
- Adidas: This is a brand that makes sneakers for sports and lifestyle. It has different models, such as Yeezy, NMD, Ultra Boost, Superstar, etc. It also has different collaborations, such as with Pharrell Williams, Kanye West, Human Made, etc.
- Yeezy: This is a brand that makes sneakers for lifestyle. It is created by Kanye West, a famous rapper and designer. It has different models, such as 350, 500, 700, etc. It also has different colors and styles.
- Supreme: This is a brand that makes sneakers for streetwear. It is a popular and influential brand in the hip-hop culture. It has different collaborations with other brands, such as Nike, Adidas, Vans, etc. It also has different designs and logos.
Streetwear
Mainstreet Marketplace has a variety of streetwear for men and women, such as:
- Anti Social Social Club: This is a brand that makes streetwear for lifestyle. It is known for its catchy slogans and phrases on its products. It has different products, such as hoodies, t-shirts, hats, etc. It also has different collaborations with other brands, such as Bape, Playboy, Hello Kitty, etc.
- Drewhouse: This is a brand that makes streetwear for lifestyle. It is created by Justin Bieber, a famous singer and songwriter. It has different products, such as hoodies, t-shirts, pants, etc. It also has different colors and styles.
- Palm Angels: This is a brand that makes streetwear for lifestyle. It is inspired by the skate culture and the Los Angeles vibe. It has different products, such as jackets, shirts, shorts, etc. It also has different prints and patterns.
- Off White: This is a brand that makes streetwear for lifestyle. It is created by Virgil Abloh, a famous designer and DJ. It has different products, such as hoodies, t-shirts, jeans, etc. It also has different collaborations with other brands, such as Nike, Adidas, Moncler, etc.
Apparel
Mainstreet Marketplace has a variety of apparel for men and women, such as:
- Essentials: This is a brand that makes apparel for lifestyle. It is created by Jerry Lorenzo, a famous designer and founder of Fear of God. It has different products, such as sweatshirts, joggers, shorts, etc. It also has different colors and styles.
- Supreme: This is a brand that makes apparel for streetwear. It is a popular and influential brand in the hip-hop culture. It has different products, such as jackets, shirts, pants, etc. It also has different collaborations with other brands, such as The North Face, Stone Island, Louis Vuitton, etc.
- Bape: This is a brand that makes apparel for streetwear. It is a Japanese brand that is known for its camo print and ape logo. It has different products, such as hoodies, t-shirts, jeans, etc. It also has different collaborations with other brands, such as Adidas, Nike, Mastermind Japan, etc.
- Champion: This is a brand that makes apparel for sportswear. It is an American brand that is known for its quality and comfort.
Accessories
Mainstreet Marketplace has a variety of accessories for men and women, such as:
- Hats: These are accessories that cover the head and protect it from the sun or cold. They are made of different materials, such as cotton, wool, leather, etc. They also have different designs and logos, such as snapbacks, beanies, bucket hats, etc.
- Bags: These are accessories that carry or store things. They are made of different materials, such as canvas, nylon, leather, etc. They also have different shapes and sizes, such as backpacks, duffle bags, tote bags, etc.
- Sunglasses: These are accessories that protect the eyes from the sun or glare. They are made of different materials, such as plastic, metal, wood, etc. They also have different styles and colors, such as aviators, wayfarers, round frames, etc.
- Watches: These are accessories that tell the time and date. They are made of different materials, such as stainless steel, leather, rubber, etc. They also have different features and functions, such as analog, digital, smartwatch, etc.
How does Mainstreet Marketplace work?
Mainstreet Marketplace works in three simple steps:
Order online
You can order Mainstreet Marketplace products online from the official website www.marketplace.mainstreet.co.in or from other online platforms such as Myntra, Flipkart, Amazon, etc. You can browse through the different categories and products and choose the ones that suit your needs and preferences.
You can also use promo codes or referrals to get discounts or cashback on your orders. You can also read reviews or watch videos of other customers or influencers who have used Mainstreet Marketplace products.
Deliver at your doorstep
You can get your Mainstreet Marketplace products delivered at your doorstep within a few days of placing your order. You can track your order status and delivery details on the website or app.
You can also opt for cash on delivery or online payment methods for your orders. You can also avail free shipping on orders above Rs 500.
Use and enjoy
You can use Mainstreet Marketplace products as per the instructions given on the packaging or website. You can also follow the tips and tricks given by Vedant Lamba or influencers on how to wear the products effectively.
You can enjoy the benefits and results of Mainstreet Marketplace products on your appearance and confidence. You can also share your feedback or reviews on the website or social media platforms.
Who are the investors in Mainstreet Marketplace?
Mainstreet Marketplace has raised funds from various investors who have backed its vision and growth. Here are some of the main investors in Mainstreet Marketplace:
- Venture Catalysts: This is an early-stage investment platform that invests in startups with high potential and scalability. Venture Catalysts invested in Mainstreet Marketplace in 2021 as its first institutional investor.
- Marquee Ventures: This is a venture capital fund that invests in consumer-focused startups with strong differentiation and innovation. Marquee Ventures invested in Mainstreet Marketplace in 2021 as its growth partner.
- Angel Investors: These are individual investors who invest in startups with their own money and expertise. Some of the angel investors who invested in Mainstreet Marketplace are Anupam Mittal (founder of Shaadi.com), Gaurav Munjal (co-founder of Unacademy), Kunal Shah (founder of Cred), etc.
What is the valuation of Mainstreet Marketplace?
Mainstreet Marketplace has not disclosed its current valuation publicly. However, according to some estimates, Mainstreet Marketplace is valued at around Rs 200 crore based on its revenue, customer base, product range, online presence, celebrity endorsement, etc.
The valuation of Mainstreet Marketplace reflects its strong brand equity, loyal customer base, wide product range, online presence, celebrity endorsement, etc.
How much funding has been raised by Mainstreet Marketplace so far?
Mainstreet Marketplace has raised around Rs 15 crore in its seed round of funding in 2021. It plans to use the funds for expanding its product portfolio, increasing its offline presence, hiring more talent, and enhancing its technology and operations.
Mainstreet Marketplace aims to raise more funds in the future to scale up its business and reach more customers.
Who are the influencers endorsed by Mainstreet Marketplace?
Mainstreet Marketplace has partnered with various influencers and celebrities who have endorsed its platform and products. Here are some of the main influencers endorsed by Mainstreet Marketplace:
- Vedant Lamba: He is the founder and owner of Mainstreet Marketplace. He is also a sneakerhead and a fashion enthusiast. He has featured in various campaigns and videos of Mainstreet Marketplace. He has also worn Mainstreet Marketplace products in his YouTube channel and events.
- Ranbir Kapoor: He is a Bollywood actor who is known for his movies and style. He is also a friend and admirer of Vedant Lamba. He has featured in various campaigns and videos of Mainstreet Marketplace. He has also worn Mainstreet Marketplace products in his movies and events.
- Karan Johar: He is a Bollywood director and producer who is known for his movies and fashion sense. He is also a fan and admirer of Vedant Lamba. He has featured in various campaigns and videos of Mainstreet Marketplace. He has also worn Mainstreet Marketplace products in his shows and events.
- Ranveer Singh: He is a Bollywood actor who is known for his movies and energy. He is also a fan and admirer of Vedant Lamba. He has featured in various campaigns and videos of Mainstreet Marketplace. He has also worn Mainstreet Marketplace products in his movies and events.
Why should you buy from Mainstreet Marketplace?
Mainstreet Marketplace is the best platform for sneakers, streetwear, apparel, and accessories in India for many reasons, such as:
- It is premium and authentic: Mainstreet Marketplace products are sourced from trusted sellers and verified for quality and condition. They are also original and genuine products from the best brands in the market.
- It is diverse and comprehensive: Mainstreet Marketplace products cover all the aspects of sneakers, streetwear, apparel, and accessories. They offer a wide range of products for men and women. They cater to all types of tastes and preferences.
- It is easy and convenient: Mainstreet Marketplace products are easy to order and access. You can get them online from the website or other platforms, or offline from the stores. You can also get them delivered at your doorstep within a few days.
- It is fun and exciting: Mainstreet Marketplace products are fun to use and enjoy. They also make you feel connected to your favorite celebrities and influencers who endorse them. You can also explore different styles and looks with Mainstreet Marketplace products. You can also share your experience and feedback with Mainstreet Marketplace community.
Summary
Mainstreet Marketplace is a platform that sells sneakers, streetwear, apparel, and accessories from various brands. It was launched by Vedant Lamba, a sneakerhead and a fashion enthusiast, in 2017. It has grown rapidly since then with its valuation, growth story, funding, investors, product range, and influencers.
Mainstreet Marketplace works in three simple steps: order online, deliver at your doorstep, use and enjoy. Mainstreet Marketplace has many features that make it different and better than any other platform, such as premiumness and authenticity, diversity and comprehensiveness, ease and convenience, fun and excitement.
So what are you waiting for? Order Mainstreet Marketplace products today and get ready to rock your #SneakersParadise!
FAQs
Here are some frequently asked questions about Mainstreet Marketplace:
Q: How much does Mainstreet Marketplace cost?
A: Mainstreet Marketplace products are priced affordably and competitively. You can check the prices of different products on the website or app.
Q: How can I contact Mainstreet Marketplace?
A: You can contact Mainstreet Marketplace through various channels, such as email, phone, WhatsApp, chatbot, etc. You can also follow Mainstreet Marketplace on social media platforms, such as Instagram, YouTube, etc.
Q: How can I return or exchange Mainstreet Marketplace products?
A: You can return or exchange Mainstreet Marketplace products within 15 days of delivery if you are not satisfied with them or if they are damaged or defective. You can initiate the return or exchange process on the website or app.
Q: How can I become a Mainstreet Marketplace influencer?
A: You can become a Mainstreet Marketplace influencer by joining the Mainstreet Marketplace Influencer Program (MIP). You can apply for the program on the website or app by filling a form and submitting your details.
Q: Is Mainstreet Marketplace available in my city?
A: Mainstreet Marketplace is available in almost all the cities in India. You can check the availability of Mainstreet Marketplace products in your city on the website or app by entering your pin code.
References
Here are some of the reference sites from which I researched content for this blog post:
- Mainstreet Official Website
- Sneaker Culture: Meet Vedant Lamba – Founder of Mainstreet Marketplace (GQIndia)
- Mainstreet Marketplace : The Sneakers Startup raises millions in Funding Round (Economic Times)
- Mainstreet Marketplace Raises 2 Million in Seed Round
- Mainstreet Marketplace Instagram Handle
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