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How Two Engineers Made Millions by Selling Tea: The Inspiring Story of Chaayos | Valuation, Funding, Success Story and Founders

Chaayos is one of India's leading Tea Startups founded by Two Engineers. This article tells you about chaayos, chaayos menu, chaayos near me, chaayos instant tea, chaayos founder, chaayos franchise, about chaayos company, chaayos business model, buy chaayos online

Chaayos is one of India’s leading Tea Startups founded by Two Engineers. This article tells you about chaayos, chaayos menu, chaayos near me, chaayos instant tea, chaayos founder, chaayos franchise, about chaayos company, chaayos business model, buy chaayos online, and alot more.

Do you like tea? 🍵 Many people do, because it is a delicious and healthy drink that comes in many flavors and varieties. But did you know that tea can also be a great way to start a business and make money? 🤑

In this blog post, I will tell you the inspiring story of Chaayos, a tea brand that was started by two engineers named Nitin Saluja and Raghav Verma. They love tea so much that they decided to make their own and sell it to people. They also created a unique and innovative way of making tea that allows customers to customize their tea in thousands of different ways. 😍

How did they do it? What makes their tea so special? And what can we learn from their success? Lets Find it out!

What is Chaayos?

Chaayos is a tea brand that sells customized tea in cafes and online. It is based on the idea that everyone has their own preference and taste for tea, and that they should be able to get their perfect cup of tea every time. 🙌

Chaayos offers over 25 varieties of tea, such as masala chai, adrak tulsi chai, aam papad chai, paani kam chai, and more. Customers can also choose from over 12 add-ons, such as honey, lemon, mint, saffron, jaggery, and more. This means that customers can create over 12,000 different combinations of tea according to their liking. 😋

Chaayos also serves other beverages, such as coffee, shakes, smoothies, and lassi. It also serves snacks, such as sandwiches, wraps, parathas, samosas, cakes, cookies, and more. All the products are made with fresh and high-quality ingredients and are prepared in hygienic and clean kitchens. 🍽️

Chaayos’s mission is to make tea drinking an enjoyable and personalized experience for everyone in India. They want to be the ultimate destination for tea lovers across the country. They also want to promote the culture and tradition of tea drinking in India. 🇮🇳

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How did Nitin Saluja and Raghav Verma start Chaayos?

Chaayos is one of India's leading Tea Startups founded by Two Engineers. This article tells you about chaayos, chaayos menu, chaayos near me, chaayos instant tea, chaayos founder, chaayos franchise, about chaayos company, chaayos business model, buy chaayos online

Nitin Saluja and Raghav Verma are the founders of Chaayos. They are both engineers who graduated from IIT Bombay and IIT Delhi respectively. They used to work for a US consulting firm called Opera Solutions. Nitin was always a tea lover, while Raghav was a coffee lover. ☕️

They met through a common friend who also worked for Opera Solutions in the US. They became friends and started discussing their ideas and passions. They realized that they both wanted to start their own business in the food and beverage industry. They also noticed that there was a huge gap in the market for good quality and customized tea in India. 🤔

They decided to quit their high-paying jobs and pursue their dream of starting their own tea brand. They named it Chaayos, which means shop or stall in Hindi. It is also a slang word for liquor shop in India. They chose this name because they wanted to create a catchy and quirky name that would appeal to the young and urban audience. They also wanted to show that their tea was addictive and intoxicating like liquor, but in a good way. 😂

They started by experimenting with different types of teas, flavors, and add-ons at home. They then bought a small cart and started selling their tea on the streets of Gurgaon (now Gurugram), Delhi NCR. They soon gained popularity among the locals, who loved their fresh and customized tea. They also got some media attention and positive reviews from customers online. 📰

They then decided to expand their business by opening their first cafe in November 2012 in Gurgaon (now Gurugram), Delhi NCR. They also started franchising their model to other entrepreneurs who wanted to join them in their mission. They also started selling their tea online through their website and other platforms like Amazon, Flipkart, Swiggy, Zomato, and more. They also partnered with some restaurants and cafes to serve their tea there. 🤝

They now have over 80 cafes across India, with plans to open more soon. They also have a team of over 500 people working with them, including tea masters, chefs, packers, delivery boys, franchisees, and managers. They also have a loyal fan base of customers who love their tea and support their brand. ❤️

What makes Chaayos different from other teas?

Chaayos is different from other teas in many ways. Here are some of them:

  • It is customized: Customers can choose their own tea variety, flavor, add-on, and strength. They can also adjust the sugar level, milk quantity, and water temperature. They can create their own perfect cup of tea every time. 😊
  • It is fresh: All the teas are made with fresh and high-quality ingredients. The tea leaves are sourced from the best tea estates in India and abroad. The add-ons are natural and organic. The tea is brewed on demand and served hot and fresh. 🌿
  • It is innovative: Chaayos offers a wide range of tea varieties and flavors that are not available anywhere else. They also keep introducing new and seasonal teas to keep their customers excited and curious. Some of their unique teas are aam papad chai, hari mirch chai, rose cardamom chai, and more. 🌸
  • It is affordable and accessible: Chaayos offers its teas at reasonable prices, starting from Rs. 49 per cup. It also makes its teas available at every nook and corner, with low-cost static and movable carts. It also delivers its teas to customers’ doorsteps through online ordering. 💸

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How did Chaayos grow and expand its business?

Chaayos grew and expanded its business by following some smart strategies and tactics. Here are some of them:

  • They focused on customer satisfaction: Chaayos always listens to its customers’ feedback and suggestions. They also conduct regular surveys and polls to understand their customers’ preferences and expectations. They also reward their loyal customers with discounts, offers, and loyalty programs. 😊
  • They leveraged technology: Chaayos uses technology to enhance its operations and customer experience. They have a user-friendly and secure website and app where customers can order their teas online. They also have a facial recognition feature that allows customers to order their teas without any hassle. They also use cloud-based software to manage their inventory, orders, deliveries, and payments. 💻
  • They invested in marketing: Chaayos uses various marketing channels to promote its brand and products. They use social media platforms like Facebook, Instagram, Twitter, YouTube, and more to engage with their customers and potential customers. They also use online ads, blogs, podcasts, videos, and more to create awareness and interest in their teas. They also use offline channels like newspapers, magazines, radio, TV, events, and more to reach out to a wider audience. 📢
  • They collaborated with partners: Chaayos works with various partners to grow its business and reach more customers. They work with online platforms like Amazon, Flipkart, Swiggy, Zomato, and more to sell their teas online. They also work with restaurants and cafes like Pizza Hut, Domino’s, Barista, CCD, and more to serve their teas there. They also work with corporates like Google, Microsoft, Accenture, TCS, and more to cater their teas for their employees and events. 🙌

What are the benefits of drinking Chaayos tea?

Drinking Chaayos tea has many benefits for your health and happiness. Here are some of them:

  • It boosts your energy and mood: Tea contains caffeine, which is a natural stimulant that helps you feel more alert and focused. It also triggers the release of dopamine, which is a chemical that makes you feel happy and motivated. 😊
  • It improves your brain function: Tea can improve your memory, learning, concentration, and problem-solving skills. It can also protect your brain from aging and diseases like Alzheimer’s and Parkinson’s. 🧠
  • It protects your heart: Tea can lower your blood pressure, cholesterol, and inflammation levels. It can also prevent blood clots and strokes. It can also improve your blood circulation and oxygen delivery to your organs. ❤️
  • It fights diseases: Tea has antioxidants, which are substances that fight harmful molecules called free radicals that can damage your cells and cause diseases like cancer and diabetes. Tea can also boost your immune system and help you fight infections and viruses. 💪
  • It enhances your performance: Tea can improve your physical endurance, strength, speed, and agility. It can also reduce your pain perception and fatigue levels. It can also help you burn fat and calories faster by increasing your metabolism rate. 🏃‍♂️

Also Read: How did PHYSICS WALLAH become a 1.1 Billion Dollar Edtech Brand?

How can you buy Chaayos tea?

If you want to buy Chaayos tea and enjoy its benefits, you have many options to choose from:

  • You can visit one of their cafes across India: They have over 80 cafes in different cities like Delhi, Mumbai, Bangalore, Hyderabad, Pune, Chandigarh, and more. You can find their nearest cafe on their website or on Google Maps. You can also book a table or order online from their cafe menu. 🍽️
  • You can order online from their website: They have a user-friendly and secure website where you can browse their products, choose your tea variety, flavor, add-on, and strength, and pay online. They also offer discounts and offers for online orders. 💻
  • You can order from other platforms: They also sell their products on other online platforms like Amazon, Flipkart, Swiggy, Zomato, and more. You can find their products by searching for Chaayos on these platforms. 📱
  • You can buy from their partners: They also have some partner restaurants and cafes that serve their tea. You can find their partners on their website or on Google Maps. You can also ask them to add Chaayos tea to their menu if they don’t have it yet. 🤝

No matter how you buy Chaayos tea, you can be sure that you will get the best quality and service from them. They also have a customer care team that is always ready to help you with any queries or issues. You can contact them through their website, email, phone, or social media. 📞

Summary

In this blog post, I have told you the inspiring story of Chaayos, a tea brand that was started by two engineers named Nitin Saluja and Raghav Verma. They love tea so much that they decided to make their own and sell it to people. They also created a unique and innovative way of making tea that allows customers to customize their tea in thousands of different ways. 😍

I have also told you what makes Chaayos different from other teas, how it benefits your health and happiness, and how you can buy it easily. I hope you have learned something new and interesting from this post, and that you are curious to try Chaayos tea yourself. 😊

FAQs

Here are some frequently asked questions about Chaayos that you might have:

What does Chaayos mean?

Chaayos means shop or stall in Hindi. It is also a slang word for liquor shop in India. Nitin Saluja and Raghav Verma chose this name for their tea brand because they wanted to create a catchy and quirky name that would appeal to the young and urban audience. They also wanted to show that their tea was addictive and intoxicating like liquor, but in a good way. 😂

How long does Chaayos tea last?

Chaayos tea lasts for up to 6 months if stored in a cool and dry place away from sunlight. It is best consumed within 3 months for optimal freshness and flavor. It is also recommended to store the tea in an airtight container or ziplock bag to prevent moisture and air from spoiling it. 🥤

How much caffeine does Chaayos tea have?

Chaayos tea has about 40 mg of caffeine per 100 ml cup. This is equivalent to about half a cup of regular coffee or one-fourth of a cup of espresso. It is enough to give you a mild boost of energy and alertness without making you jittery or nervous. 😊

Is Chaayos tea safe for children?

Chaayos tea is safe for children above 12 years of age, as long as they drink it in moderation and not too late in the day. However, it is not recommended for children below 12 years of age, as they might be sensitive to caffeine and its effects. It is also not recommended for pregnant or breastfeeding women, or people with medical conditions or allergies related to tea or caffeine. 🙅‍♂️

How can I become a franchisee of Chaayos?

If you are interested in becoming a franchisee of Chaayos and joining their mission of making tea drinking an enjoyable and personalized experience for everyone in India, you can apply through their website or contact them through email or phone. They will guide you through the process and requirements of becoming a franchisee of their brand. They will also provide you with training, support, and marketing assistance to help you grow your business with them. 🙋‍♀️

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